Privacy policy
Privacy Policy
Effective Date: September 16, 2024
This Privacy Policy describes how Fallinline Corp. (referred to as "the Site," "we," "us," or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from thefallinline.com (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services").
For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.
1. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date, and take any other steps required by applicable law to notify you of these changes.
Please review this Privacy Policy periodically for any changes. Your continued use of the Services after such changes constitutes your acceptance of the updated Privacy Policy.
2. How We Collect and Use Your Personal Information
To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources, as outlined below. The types of information we collect depend on how you interact with the Site, whether as a visitor, a customer, or through other means.
We may use your personal information for:
- Processing orders, payments, and deliveries.
- Communicating with you, including marketing and promotional purposes.
- Personalizing your experience by showing you targeted ads and content.
- Improving our Site and Services through analytics.
- Detecting fraud, ensuring security, and complying with legal obligations.
3. What Personal Information We Collect
The types of personal information we collect about you depend on how you interact with the Site and Services. Below is a breakdown of the information we collect:
Information We Collect Directly from You:
- Contact details: Your name, email address, phone number, and shipping and billing addresses.
- Order information: Information related to your purchases, including product details, payment confirmation, and any related communications.
- Account information: Username, password, and security details to protect your account.
- Shopping information: Items viewed, added to the cart, purchased, and stored in your account (e.g., loyalty points, gift cards, referrals).
- Customer support information: Information you share when contacting us with inquiries or support requests.
Information We Collect Automatically (Usage Data):
We automatically collect certain data about your interaction with the Services using cookies, pixels, and similar technologies. This may include:
- Device information: Browser type, operating system, and IP address.
- Usage data: Pages visited, how you interact with our Site, and the time and date of your visits.
- Geolocation data: IP address-based location data.
We use this information to:
- Improve our Site’s performance.
- Analyze trends and user behavior.
- Help secure our Site against fraud and other risks.
Information We Obtain from Third Parties:
We may obtain information about you from third parties, including:
- Shopify: Our e-commerce platform, which collects order and account information on our behalf.
- Payment processors: To process payments and fulfill your orders.
- Advertising partners: We use platforms such as Meta (Facebook), Google, and TikTok for targeted marketing and advertising.
When you visit our Site, click on ads, or interact with us on third-party platforms, we may collect data via these partners.
4. How We Use Your Personal Information
We use your personal information to provide the Services and improve your experience on the Site. Specific uses include:
Providing Products and Services:
We use your personal information to:
- Process payments and fulfill orders.
- Create, maintain, and manage your account.
- Provide customer support related to your purchases.
- Arrange shipping, returns, and exchanges.
Marketing and Advertising:
We may use your personal information for marketing and advertising purposes, such as:
- Sending you marketing emails, text messages, and postal mail.
- Showing you advertisements for products or services through platforms like Meta (Facebook), Google, and TikTok.
- Tailoring the ads you see based on your shopping history and interactions with our Site.
Security and Fraud Prevention:
We use your personal information to detect, investigate, and take action against potential fraudulent or illegal activity. You are responsible for keeping your account details secure. If you believe your account has been compromised, contact us immediately.
Improving Our Services:
We analyze your personal information, including how you interact with the Site, to improve our offerings and better understand your needs.
5. Cookies and Tracking Technologies
Like many websites, we use cookies and similar technologies to collect data and enhance your experience on the Site. Cookies help us remember your preferences, analyze Site usage, and provide personalized content and ads.
Third-Party Cookies and Tracking:
We allow third parties like Meta (Facebook), Google, and TikTok to use cookies and tracking technologies on our Site to provide targeted advertising and analyze user behavior. These third parties may collect information about your activity on our Site and others.
Managing Cookies:
You can control and manage cookies in your browser settings. However, blocking cookies may impact your user experience and limit functionality on our Site.
6. How We Disclose Your Personal Information
We may disclose your personal information in the following situations:
Vendors and Service Providers:
We share information with third-party vendors and service providers who help us provide the Services, including:
- Shopify: For e-commerce and order processing.
- Payment processors: To complete transactions.
- Shipping companies: For delivery services.
- Marketing partners: Including Meta (Facebook), Google, and TikTok, to assist with advertising and promotions.
Legal Obligations:
We may disclose personal information to comply with legal obligations or to protect our rights, including in response to subpoenas or court orders.
Business Transactions:
If Fallinline undergoes a business transaction, such as a merger, acquisition, or sale of assets, we may transfer your personal information to the new entity.
7. Security and Retention of Your Information
We take the security of your personal information seriously. However, no security system is perfect, and we cannot guarantee absolute protection. Please keep your account details secure and report any suspicious activity to us.
We retain personal information as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, or enforce our agreements.
8. Your Rights
Depending on your jurisdiction, you may have certain rights related to your personal information:
- Right to Access/Know: You can request a copy of the personal information we hold about you.
- Right to Delete: You may request that we delete your personal information.
- Right to Correct: You can request corrections to any inaccurate information.
- Right to Opt-out of Sale/Sharing: You can opt out of the "sale" or "sharing" of your information for targeted advertising.
To exercise any of these rights, please contact us at connect@thefallinline.com. We will respond to your request in accordance with applicable laws.
9. Children's Data
Our Site is not intended for individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us to request deletion.
10. International Data Transfers
If you access the Site from outside of Canada, your personal information may be transferred to and processed in Canada or other countries where our service providers are located. We rely on lawful mechanisms for cross-border data transfers, including the use of Standard Contractual Clauses.
11. Contact Us
If you have any questions or concerns about this Privacy Policy or how we handle your personal information, please contact us at:
Email: connect@thefallinline.com
















